🎨 Premium Shopify Theme Included with your course access
"First sale → first $1K day → first $100K month → freedom." - @kodyflame
Watch us build your first profitable e-commerce store, step by step, inside real accounts.
From the founders of The Yard Academy with over $100M in verified student revenue.
$199 $27 EARLY BIRD
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
Everything you've been told about starting an e-com business is wrong.
You don't need a revolutionary product idea
or thousands of dollars in startup capital.
You don't need six more months of research, more books, or another free tutorial you half-finish.
You need to watch someone who has actually done this build it in front of you.
After teaching over 8,000 students who have generated more than $100 million in verified revenue...
We know exactly what closes the gap between understanding e-commerce and running a store.
We built this for that exact gap.
$199 $27 EARLY BIRD
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
Disclaimer
We accept no responsibility for the sudden inability to look at any product without calculating its margin, the compulsive urge to check your Shopify dashboard before breakfast, or any permanent shift in how you think about where income actually comes from. Use of these methods and strategies is at your own risk.
After teaching over 8,000 students to build highly profitable e-commerce businesses.
Here is what we figured out about building real income online that changed everything...
In 2017, I was working 60 to 80 hours a week as a chef, $10,000 in debt, with a family of five on food stamps. I was not failing. I was just trading every hour I had for a paycheck that was never going to give me what I actually wanted.
One night after a long shift, I put $500 on a credit card I could not afford to use. My first year in e-commerce: over $10 million in revenue.
Alex had a different kind of stuck. Pre-med done. Medical school next. A decade already mapped out for him by someone else. He walked away from it, tested three products, and watched the third one do $1.7 million in a few months from a laptop.
Two completely different starting points. One lesson we both learned the hard way. The cost of waiting is not just time. It is the life you could already be living. That is what we built this course for. You are not watching theory. You are watching us build.
The problem is not that you do not have enough information.
Every course, every YouTube guru, every "method" tells you the same thing:
Find a trending product someone else is already scaling
Build an entire store around that one product
Spend weeks creating video ads and hiring content creators
Pray it works... and if it doesn't, start from scratch
Get emotionally attached and lose thousands trying to force it
This is why most people fail. They invest weeks or months into a single product, dig themselves into a hole, and lose thousands trying to revive something that was never going to work for them.
$199 $27 EARLY BIRD
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
If any of that sounds familiar, we built this for you.
You have probably already looked into this before. Maybe you opened Shopify and never launched. Maybe you ran ads, lost money, and could not figure out what went wrong. Maybe you watched hours of YouTube and still felt stuck when it came time to actually build.
What you do not have yet is a structured system you can follow step by step, built by people who have done this at scale and taught thousands of others to do it too.
Not more research. Not another free tutorial. A clear, structured path from where you are right now to a store that is live, running traffic, and collecting real data.
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
Wayfair does $12 billion a year and does not own a single product.
When a customer buys a sofa on Wayfair, Wayfair does not have that sofa sitting in a warehouse. They place the order with the supplier after the customer pays. The supplier ships directly. Wayfair keeps the margin. That is the exact model Alex and Jon show you how to build inside this course, step by step, in real accounts.
Nothing removes the guesswork from product research like knowing what sells before you spend a dollar.
Nothing de-risks a business idea like validating demand before you commit to inventory.
Nothing builds income faster than a store that runs while you are still at your day job.
Nothing closes the gap between where you are and where you want to be quite like finally having the right mentors.
Whether your goal is an extra few thousand dollars a month, replacing your salary, or building something you can fully run from anywhere, the course walks you through the exact steps on screen.
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
You already know this is possible. That's never been the issue.
You've probably already tried. You opened a store, researched products, maybe even ran some ads. You weren't lazy about it. But somewhere between the YouTube rabbit holes, the conflicting advice, and the first ad spend that went nowhere, the momentum died.
Without a clear method for finding products that actually sell, validating demand before you commit, and running ads without burning through what little you had set aside to test, you found yourself back where you started. Watching other people post their results. Wondering what they know that you don't. Quietly convincing yourself that maybe this just works for certain types of people, and you are not one of them.
You are. You just needed a better method than the one you started with.
Real students. Real results.
The four things this course shows you how to do.
A complete framework for building freedom, flexibility, and income through e-commerce. With these four steps in place, anyone can go from overwhelmed, confused, and stuck in research mode, to making their first sale and scaling a business that runs around their life.
Step 1
Find your product
Step 2
Build your store
Step 3
Get your first sale
Step 4
Scale without quitting
What's inside
Over 7 hours of structured training, every template Alex and Jon use in their own stores, and a premium Shopify theme worth over $400 included with your access.
🎨 Premium Shopify Theme (valued at over $400): The exact theme Alex and Jon use in their own stores, pre-built with the trust signals, layout, and conversion structure that turn visitors into buyers. Install it, customize your brand name and colors, and your store instantly looks like an established business.
📈 Foundations (1h 26min): The complete business setup. Shopify configuration, payment processors, domain, logo, policy pages, and full store buildout. By the end your store is live and looks like a real brand.
💵 Revenue & Strategy (50min): The systems that turn a basic store into a business. Email flows, SMS, upsells, and the competitive positioning Alex and Jon use in their own stores. The layer most beginners skip entirely.
⚙️ Product & Operations (2h 34min): The Three Pillar Framework fully demonstrated with real examples and past winners. Watch them build a product page from scratch, set up fulfillment and shipping, and create a customer service system that handles refunds without eating your time.
🚀 Traffic & Scale (2h 36min): The module that generates revenue. Meta Business Manager setup, pixel and tracking, and a full 45-minute walkthrough of launching your first campaign in a real ad account. Then KPI analysis, scaling strategies, and Google Ads to add a second traffic channel.
🤝 30 Days of Yard Team Support (included) For your first 30 days you get access to our private Discord, where the Yard team and other students are active every day. Stuck on a campaign, unsure about a product, cannot get a setting right? Post your question and get a clear answer, then keep building. The kind of small, specific problems that quietly stall beginners are exactly what this is built to clear.
$199 $27 EARLY BIRD
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
Your freedom to choose.
I still remember what it felt like to finish a 12-hour shift, come home exhausted, and realise that if I stopped showing up tomorrow, the money stopped too. Everything I had built belonged to someone else's schedule.
You may know that feeling. Trading your hours for a paycheck that never quite gives you the breathing room you are working so hard for. Watching the weeks go by and knowing that nothing about next year will look different from this one unless something changes.
I never want you to be in a position where your income depends entirely on your ability to keep showing up. Where one bad month, one unexpected bill, or one decision made by someone above you can unravel everything. Your job should be a choice you make, not a trap you cannot afford to leave.
That is exactly what we built this system to give you.
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
More success stories.
The 100-Day Guarantee
Go through the full course and apply the system for 100 days. If you still don't have a thriving e-commerce business that gives you freedom, flexibility, and income, we'll give you your money back. All we ask is that you prove you've actually applied what's inside.
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
FAQs
How do I access the course?
Instantly. The moment you join, you get login access to the full training, every template, and the premium Shopify theme. Nothing ships. You can start watching within minutes.
What exactly do I get?
Over 7 hours of structured video training across four modules, every template Alex and Jon use in their own stores, and a premium Shopify theme valued at over $400. You watch them build inside real accounts, real ad dashboards, and real stores so you can follow along and do the same.
Is this worth the price?
At $27 the question is not whether you can afford it. It is whether you can afford another year of the same result. One product test that converts pays for this many times over.
I have tried e-commerce before and it did not work
Most failed attempts trace back to three things: no reliable product filter, building before validating demand, or running ads without knowing which numbers matter. The course addresses all three, on screen, step by step.
I work full time. Do I actually have enough time for this?
Yes. The system is built to run around a job, including the 90-minute daily approach used by one student who hit $106,000 in a month while keeping his 9-5. You watch the builds and apply them in the pockets of time you already have.
Can I get a refund?
Yes. Go through the course, apply it, and if it does not deliver, contact us and we'll refund you in full. No awkward conversations, no hoops.
Is my payment information secure?
All orders are processed through a secure, encrypted checkout. Your payment details are never stored and the transaction is handled by a trusted third-party processor.
Can I speak to someone about my order?
Yes. You can reach our support team at [email protected]. We aim to respond to all enquiries within one business day.
Jonathan Smith & Alex Gelfand
Why trust us?
Jonathan went from an executive chef working 80-hour weeks to generating $10 million in his first year of e-commerce, and now lives in Florida teaching thousands how to build freedom through dropshipping.
Alex walked away from medical school to build something of his own. His third product generated $1.7 million in a few months, run entirely from a laptop with no warehouse, no office, and no staff. He works from Miami.
Together we built The Yard Academy. Over 8,000 students. More than $100 million in collective student revenue. More than 100 students now producing over $100,000 a month. We did not start with advantages. We started where you are.
How much longer are you going to wait?
$199 $27 EARLY BIRD
INSTANT ACCESS • VIDEO, TEMPLATES & SHOPIFY THEME
Another year of the same income ceiling. Another year watching people with no particular edge on you build something that belongs to them.
The store you could launch this weekend would already have data by next Friday.
This is $27 with a 100-day money-back guarantee. The downside is completely capped. The upside is a system that has already worked for over 8,000 people sitting exactly where you are.
Whether you want an extra few thousand dollars a month to breathe easier, or you want to build something big enough to make your job optional, the system inside this course was built for exactly where you are right now. Not someday. Now. The only thing left is the decision to start.
And you are not doing it alone. Your first 30 days include access to our Discord, where the Yard team and other students help you get unstuck and keep moving.
$199 $27 EARLY BIRD
We help people build scalable e-commerce businesses using the same dropshipping framework we used to generate seven figures personally and over $100 million with our students.
The testimonials and sales figures presented here are exceptional results of our existing clients and are not indicative of typical experiences. Yard Group LLC provides no guarantees of financial outcomes; your results may vary significantly. Your earnings depend on various personal factors and there is an inherent risk of loss of capital. Past performance is not a predictor of future results. We are not liable for your financial decisions or actions, and our products or services should be used with due diligence and understanding of your individual circumstances. By using our services, you acknowledge and agree to the potential for varying financial outcomes and assume responsibility for all associated risks.
© 2026. Yard Group LLC. All rights reserved.
